The Effects of Service Quality on User's Satisfaction, Trust and Loyalty in Virtual Community
碩士 === 輔仁大學 === 資訊管理學系 === 96 === This study investigated how the service quality of virtual community affects the user loyalty. Based on the literatures, this study divided the service quality of virtual community into three factors: privacy, security and innovation. Further, this study discussed h...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/68028883889018877598 |