An Explroation Study of Revenue Maximization for an Airport City, from Revenue Management's perspective

碩士 === 佛光大學 === 管理學系 === 96 === Revenue Management is also known as Yield Management. It is a set of rigorous methodology. Through the prediction of the consumer behaviors at different market levels, it generates and proposes a set of service procedures which can optimize the supply and price of the...

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Bibliographic Details
Main Authors: Chi Tsai, 蔡季
Other Authors: Kuang-Husn Shih
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/ap38hk