A study on the relationship of KAM and customer loyalt
碩士 === 逢甲大學 === 經營管理碩士在職專班 === 96 === In recent years, corporations start to realize the importance of clients who are of more economic value and devote resources to such clients that play more affective roles in the corporate profit and development. In addition to actively maintaining and developin...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/87925118134905594008 |