A Study on Relationship Among Customer Satisfaction, Complaint Dealing and Customer Loyalty in the International Airline Company
碩士 === 大葉大學 === 國際企業管理學系碩士在職專班 === 96 === The study aims at using Fornell et al. (1996)’s ASCI model to discuss the relationship among customer satisfaction, complain dealing and customer loyalty in the international airline company. This survey objects are customers who enplane by China Airlines in...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/23066957872779954414 |