The Comparative Analysis of Competitive Strategies between Chain Pharmacy and Health Insurance Pharmacy

碩士 === 大葉大學 === 事業經營研究所碩士在職專班 === 96 === Based on five force analysis and resource-based view, two community pharmacies are compared in this study to analyze the competitive strategy models. In the process of market growth, a community pharmacy can build or adjust its market position by identifying...

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Bibliographic Details
Main Authors: Chang-Yu Chen, 陳昌裕
Other Authors: Tzu-hsin Liu
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/15529899886430530826