The Impact of Efficient Consumer Response to Innovation Characteristics and Customers'' Satisfaction -A Case Study of Household Biotechnology Products
碩士 === 朝陽科技大學 === 企業管理系碩士班 === 96 === The biotechnology industry is regarded as the potential industry in recent years, but biotechnology products are unfamiliar for most people. Thus, we hope to improve the consumer acceptance of innovative products by importing efficient consumer response. This st...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/10644620484869540631 |