The Factors of Influencing Consumer’s Choice on Motel Business

碩士 === 清雲科技大學 === 國際企業管理研究所 === 96 === In our research, we investigate the correlation of demographic statistics variables, life style, store characteristics and consumers’ selection during the process of motel consumption. The studies of consumers’ behavior in hotel business mainly focus on the hot...

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Bibliographic Details
Main Authors: Yu-Min Wu, 吳昱民
Other Authors: Jung-Hui Liang
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/85438311418341694526