The Study of Market Segmentation of Using Mobile Value-Added Services

碩士 === 長榮大學 === 企業管理學系碩士班 === 97 === The value-added service revenue of mobile phone operators is still about 10%, yet the 3rd generation (3G) mobile communication users already surpassed ten million. The mobile value-add service become more critical and potential to the mobile phone opearators. Usi...

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Bibliographic Details
Main Authors: Chang-Kai Huang, 黃昶愷
Other Authors: Wen-Chen Chu
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/44742220931466323533