An Application of QFD in Improving the Service Quality of Insurance Broker Company

碩士 === 中華大學 === 資訊管理學系(所) === 96 === In this paper, we apply Fuzzy Delphi Method (FDM) and Interpretive Structural Modeling (ISM) to build up the constructs and criteria for measuring the service quality of life insurance broker companies. First we find the key factors and build up the basic model f...

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Bibliographic Details
Main Authors: Cheng-han Li, 李政翰
Other Authors: Wen-Liang. Abraham, Wang
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/57485579911024704493