Impact of Auction Websites Quality on User Satisfaction: A Perspective of Discrepancy Theory and User''s Trust
碩士 === 國立中正大學 === 資訊管理所 === 96 === Auction website quality is one of critical factors for user satisfaction. However, few empirical studies have reported on the impact of auction websites quality on user satisfaction from the discrepancy theory perspective.. Furthermore, users’ online trust may be a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/00792375133732289756 |