The Study in Success Factors of New Product Development for Soft Drink Manufacturing Industry–Fuzzy AHP Approach
碩士 === 國立中正大學 === 企業管理所 === 96 === The beverage market is a mature market in Taiwan .There are hundreds of new products to introduce every year , but just only several can be survived .It must have some important factors to facilitate , and stand in the market for the survival new product . In th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/69836794065847999738 |