A Qualitative Research of Consumer Behavior on Choosing 3G Telecoms Firm
碩士 === 元智大學 === 管理研究所 === 95 === As the telecom market is deregulated in Taiwan, the mobile service market grows very quickly. The penetration rate grows from 7% in early 1998 to 103% in early 2003, the top one in the world. It points out the highly competition in Taiwan telecom market. In 2000, Tra...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/98089655898332875611 |