Relationships among Recreational Experience, Product Involvement, Satisfaction and After Travel Behavior of Rural Winery
碩士 === 國立雲林科技大學 === 休閒運動研究所碩士班 === 95 === This study assessed the behavioral model of rural winery using latent variables of recreational experiences, product involvement, recreational satisfaction, and past behavior, travel characteristics, and elemental data of tourists. Total of 885 questionnaire...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/54326785571296435515 |