A study of comsumer loyalty behavior in Taiwan automobile industry -satisfaction as a mediating variable
碩士 === 淡江大學 === 國際貿易學系國際企業學碩士班 === 95 === With the fast development of economy, people are more willing to purchase an automobile which has become the most pivotal necessity in our daily life. Since 2002, the domestic economy recovery has boosted the growth of automobile-purchasing demands and made...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/12557644488733010411 |