A Case Study on Marketing Strategy of Cultural Creative Industry - The Ceramic Industry

碩士 === 國立臺北科技大學 === 工業工程與管理研究所 === 95 === The Executive Yuan coordinated the thought of “the whole world in the place” and “the industrial culture”, listed the cultural creativity industry as the official one of important projects - “challenges 2008: national development key plan” in 2002. At first,...

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Bibliographic Details
Main Authors: Jui-Chen Chang, 張瑞珍
Other Authors: 胡同來
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/kn8bpa