A Study of Channel Coordination and Channel Performance
碩士 === 東海大學 === 企業管理學系碩士班 === 95 === In the face of competitive environment, enterprises can’t survive on their own efforts. Accordingly, in order to maintain sustainable competitive advantage, enterprises must corporate with their supplier or distributor. Forming good relationship with channel memb...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/01975719733595881463 |