A Study of Customer Purchase Marketing and Purchase Behavior in Internet Shopping
碩士 === 亞洲大學 === 國際企業學系碩士班 === 95 === Internet shopping stores have gradually formed a consumer to buy a new access products. Participate in the purchase of the consumer is not homogeneous, through the purchase of motivating factors to understand the market segments and separate characteristics will...
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/07785071243264072085 |