A Study on the Image and Experience of Customers in Shopping Mall: A Case of Breeze Center Shopping Mall

碩士 === 南台科技大學 === 休閒事業管理系 === 95 === The shopping mall becomes one of the most popular shopping and leisure places to Taiwanese. Because of enhancement of Taiwanese consuming level and life tast, the consumig - experience trend can be seen today. In this megatrend, many shopping malls management did...

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Bibliographic Details
Main Authors: Yen-Ting Lin, 林彥廷
Other Authors: Yu-Jen Chiang
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/87621774483294673480