A Study of Customer Relationship, Service Quality, and Brand Awareness to Customer Satisfaction and Loyalty in Securities Trading Companies in Taipei

碩士 === 世新大學 === 企業管理研究所(含碩專班) === 95 === Securities markets showcase their corresponding economies. Securities industry in Taiwan, in the same logic, began expanding following the long economic boom in Taiwan. In 1988, Taiwanese government abolished the old system in which only certain corporations...

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Bibliographic Details
Main Authors: Shu-Chen Tsai, 蔡淑真
Other Authors: Kuan-Yao Chiu
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/28455054880600190637