The Moderating Effect of Locus-of-Control on the Relationship between Service Quality and Customer Satisfaction
碩士 === 中國文化大學 === 國際企業管理研究所 === 95 === The subject matter of this research is to investigate the relationships among service quality, customer satisfaction and customer’s internal-external locus of control. A re-view of the existing literature shows that the relationships need to be clarified....
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/73073989525259586220 |