The Relationship between Cognition of Iindustry Characteristics and Corporate Image --- Taiwan Cment Industry

碩士 === 中國文化大學 === 國際企業管理研究所 === 95 === The main purpose of this study is to examine the six target groups’ cognition of the cement industry characteristics and the corporate image, and whether under the different cognition degrees will appear to have conspicuous discrepancies. At the same time anal...

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Bibliographic Details
Main Authors: Han,Lee, 韓勵
Other Authors: Lin Tsai Mei
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/48102432867717721459