The Effects of dm-construction and ad-language on consumers' purchase attraction
碩士 === 中國文化大學 === 國際企業管理研究所 === 95 === This study is about the relationship between Ad-language and construction to con-sumer purchase attraction. By the research before about this topic, we find out this nec-essary to make a further research. The data of .research is filled in through questionnaire...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/10157572255896712236 |