A Study of Consuming Behavior in Web Shopping:The Application of a LISREL Model

碩士 === 國立臺灣大學 === 國際企業學研究所 === 95 === According to the survey from Institute for Information Industry, e-commerce in Taiwan is growing up and keeping in step with other depended countries. With the maturity of Internet, it is becoming a new way of business transaction and communication. Internet i...

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Bibliographic Details
Main Authors: Ming-Hsuan Yeh Tseng, 葉曾明軒
Other Authors: Heng-Chiang Huang
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/62950255919586084526