A Study on the Relationship Between Network Shopping Value and Customer Loyalty

碩士 === 國立臺北大學 === 企業管理學系 === 95 === Because the vigorous development of internet, that the network users increase greatly and the consumer’s consumption habits also being completely changed. A lot of consumer’s purchasing behaviors change from tradition stores to network stores of virtual. Internet...

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Bibliographic Details
Main Authors: Yu, Li-Ying, 余俐瑩
Other Authors: Chou, Wen Hsien
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/20368210415399630278