A Study on the Relationships among Visitors’ Traveling Motivation, Satisfaction for Interpretive Servivces, and Loyalty for Whale Watching

碩士 === 國立臺中教育大學 === 環境教育研究所 === 95 === The purpose of this research was to establish a conceptual model of whale-watching tourists integrating traveling motivation, satisfaction and loyalty. The specific objectives were as follows: 1. to understand whale-watching tourists’ traveling motivation, sati...

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Bibliographic Details
Main Authors: LI, YIA FENG, 李雅鳳
Other Authors: Hormer C. Wu
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/79215650554547575948