The Loyalty Intentions in Different Use Age-The Case of Chunghwa Telecom Co., Ltd

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 95 === The drivers of customer loyalty intentions are dynamic. It will be changed under the different time. Three customer commitment—affective commitment, calculation commitment and normative commitment—will influence the loyalty intentions directly. This study ex...

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Bibliographic Details
Main Authors: Cai-Jun Shi, 施采君
Other Authors: Tsuen-Ho Hsu
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/05322166029715834739