AN EVLUATION OF MARKET SEGMENTATION IN OCEAN FREIGHT FORWARDER
碩士 === 國立高雄海洋科技大學 === 航運管理研究所 === 95 === The purpose of this research is to explore segments of markets in ocean freight forwarders based on service attributes. A structured questionnaire was created on the basis of relevant literature review and in-depth interviews with experts. The questionnaire w...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/88833230461907962217 |