Determinants of Customer Churn in the U.S. Wireless Telecommunication Market
碩士 === 國立交通大學 === 管理學院碩士在職專班經營管理組 === 95 === Churn management is a fundamental concern for business, companies’ strategies to handle churn issue have been directed to survive or maintain an advantage in such a competitive marketplace. By using a binary logistic regression base on a survey of 103,179...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/26125927473397523893 |