The innovation management to a mobile value added service product-A case study on operator F deploying an innovative Personal RingBack Tone service

碩士 === 國立交通大學 === 管理學院碩士在職專班經營管理組 === 95 === In 2002, the penetration rate of mobile subscribing has reached over 100% of the population as the highest mobile subscriber penetration in the world. As Michael E Porter mentioned the successful enterprise would not only check and review their strength a...

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Bibliographic Details
Main Authors: Fu-Sing Ko, 柯福星
Other Authors: Chyan Yang
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/98772984287825714112