An Industry Analysis on the Digital Cable Television Industry in Taiwan

碩士 === 國立交通大學 === 傳播研究所 === 95 === This study adopts Michael Porter’s “Five Forces Model” as the theoretical framework to examine the impact of digitalization on the cable television industry in Taiwan. Two research methods, secondary data analysis and intensive interviews, were used to collect dat...

Full description

Bibliographic Details
Main Authors: Wan-Lun Chang, 張菀倫
Other Authors: Shu-Chu Li
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/68463493108011253830