A Study on the Perception of Educators about Elementary School's Brand Image

碩士 === 國立暨南國際大學 === 教育政策與行政學系 === 95 === Abstract The purpose of this study is to understand the perception of educators about elementary school's brand image. The brand image of school which included three dimensions of functional brand image, symbolic brand image and experiential brand imag...

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Bibliographic Details
Main Authors: Wen-Hsiang Lin, 林文祥
Other Authors: Lain-Chyi Yeh
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/54873884675217813059