Research on Manufacturer's and Retailer's Strategies in Dual Distribution Channels
碩士 === 國立成功大學 === 工業與資訊管理學系碩博士班 === 95 === Competition usually took place among retail distribution channels in the past. Nowadays, competition is extended to e-tail distribution channels because of the rapid development of Internet. Thus, how the manufacturers and retailers make their strategies...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/78286217676046378252 |