The Business Model of Pure Patent Play Company - A Case Study of Intellectual Ventures Inc.

碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 95 === Abstract Following the social evolution, the society is transferring from agriculture, industry, information to knowledge society. The business model is also changing from mass-production, marketing orientation, service orientation to intellectual assets...

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Bibliographic Details
Main Authors: Ivan Chang, 張永忠
Other Authors: 佘日新
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/2e63v2