Intellectual Property Marketing - Focus on Patent Marketing

碩士 === 國立政治大學 === 智慧財產研究所 === 95 ===   With the emerging of knowledge-economy era, lots of enterprises and institutions begin to invest huge amount of resources in the development of Intellectual Property (“IP”), and to develop so called “Intellectual Property Strategy.” Some of them will try to boo...

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Bibliographic Details
Main Authors: Chang, Chia-Yu, 張佳瑜
Other Authors: 周延鵬
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/30908440654443181411