Comparative Analysis of Skin Kong Mitsukoshi Department Store and Pacific SOGO Department Store—Take the Store Image and Customers Satisfaction as Examples
碩士 === 龍華科技大學 === 商學與管理研究所碩士班 === 95 === Owing to the transformation of purchasing styles nowadays, attitudes of customers have been changed towards department stores. In the past, shopping at ‘department stores’ was considered to be luxurious whereas with the progress of consuming ability of people...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/72129560299192506204 |