The Factors Affecting Customer Repurchase Will to Life Insurance---Relationship Marketing View

碩士 === 崑山科技大學 === 企業管理研究所 === 95 === In recent years, the concept of Relationship Marketing has been deeply rooted in various industries, no mater in service or in products’ promotion. What most of industries pay attention now is except to attract more customers and make the customers to spend more...

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Bibliographic Details
Main Authors: WuJheng-Shiuan, 吳政軒
Other Authors: Chuan-Yuh Wang
Format: Others
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/12593997281714685753