Applying Association Rules Mining to Video Rental

碩士 === 義守大學 === 資訊管理學系碩士班 === 95 === Nowadays, under the environment of rapid changes and intensive competitions, understanding and satisfying customers’ needs have become a significant profit-making factor for an enterprise. Thus, customer relationship management is a very important issue for ente...

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Bibliographic Details
Main Authors: Han-sung Chen, 陳漢松
Other Authors: Tien-Chin Wang
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/65814327887900100708