The Determinants of TV Programs Audiens’ Effects within Experiential Economics Aspect: An Empirical Research on PTS’s Children Programs

碩士 === 輔仁大學 === 國際創業與經營管理學程碩士在職專班 === 95 === In recent years the rising view of “Experience Economy” through reasearching elemants of qualities of expirence leads a new route to realize TV program effects. Experience Economy which focusing in audience expirence is a key element to producers as a pr...

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Bibliographic Details
Main Authors: Cheng, Wei-Hsiung, 鄭維雄
Other Authors: 高義芳
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/71190509788805843886