Ecological Perspectives on the Brand Marketing Strategy of Women clothes in Taiwan
碩士 === 輔仁大學 === 織品服裝學系 === 95 === Companies tend to change their branding strategies as the ecological environment changes over time. Therefore, it’s essential for companies engaged in branding to know how other companies manage their brands under current environment. It would be very beneficial for...
Main Authors: | Tzu-Chan Lu, 盧子展 |
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Other Authors: | Ta-Kuang Hsu |
Format: | Others |
Language: | zh-TW |
Published: |
2007
|
Online Access: | http://ndltd.ncl.edu.tw/handle/99196348124277583763 |
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