An Empirical Study of Service Quality, Customer Satisfaction and Customer Loyalty Based on Online Auctions Sites

碩士 === 逢甲大學 === 應用數學所 === 95 === As internet grew up, the development of auction websites becomes integrity. The auction websites support a trading platform for consumers, and do not deal with the trading process. So the auction websites must increase their quality of service to attract consumers. A...

Full description

Bibliographic Details
Main Authors: Cing-hua Jhuang, 莊謦華
Other Authors: Ching-ching Yang
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/44672431496808547432

Similar Items