An Empirical Study of Service Quality, Customer Satisfaction and Customer Loyalty Based on Online Auctions Sites

碩士 === 逢甲大學 === 應用數學所 === 95 === As internet grew up, the development of auction websites becomes integrity. The auction websites support a trading platform for consumers, and do not deal with the trading process. So the auction websites must increase their quality of service to attract consumers. A...

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Bibliographic Details
Main Authors: Cing-hua Jhuang, 莊謦華
Other Authors: Ching-ching Yang
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/44672431496808547432