Service Failure and Recovery in Consumer Electronics Industry:The Research of the Subjective Service Delivery Blueprint Approach
碩士 === 大葉大學 === 人力資源暨公共關係學系碩士在職專班 === 95 === The researches on service encounter emphasize mostly that service management should place importance on interaction at Moment of Truth (MOT); however, is this concept enough to service management if administrator only have the interaction at MOT in hand ?...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/31293316501247652056 |