The study on Influence of Internal Marketing, Corporate Culture Differnece, and Leadership Style toward Organizational Commitment in Taiwan Subsidiary of Multinational Enterprises. - A Case Study of S. Japanese Company

碩士 === 大葉大學 === 國際企業管理學系碩士在職專班 === 95 === Taiwan is stepping into a diversified, boundless, globalizing and internationalizing business environment. And with the diversified business models, the enterprise is gradually forming as conglomeration. The group has to apply the concept of internal marketi...

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Bibliographic Details
Main Authors: TSAI YU YANG, 楊彩玉
Other Authors: Lie Jane Kao
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/97152208698356483649