Research on Integrated Marketing Communication of Non-life Insurance Company-A Case Study of F Non-life Insurance Company
碩士 === 大葉大學 === 事業經營研究所碩士在職專班 === 95 === Since Financial Holding Company Act was passed in 2001, all the related channel systems have been eager to dominate the non-life insurance market. Currently, the annual sales revenue of non-life insurance is more than 100 billion NT dollars, and all the relat...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24944315281009555514 |