A Study on the Effect of Integrated Marketing Communications on Improving the Brand Image of Technical and Vocational Colleges with a University of Technology Located in Central Taiwan as the Study Subject
碩士 === 大葉大學 === 事業經營研究所碩士在職專班 === 95 === Technical and vocational education is a very important component in Taiwan’s educational system. It has contributed significantly towards the economic development of Taiwan. In recent years, due to the rapid increase in the number of post-secondary educationa...
Main Authors: | Guan-yu Chen, 陳冠宇 |
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Other Authors: | Cheng-Chung Li |
Format: | Others |
Language: | zh-TW |
Published: |
2004
|
Online Access: | http://ndltd.ncl.edu.tw/handle/15102654066678186618 |
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