A Study of Relationships between Service Quality and Intention to Re-visit of theme parks－Take the Yamay theme park as an Example
碩士 === 大葉大學 === 休閒事業管理學系碩士班 === 95 === The purpose of this study is to explore the influence of theme park visitors’ expected service quality, perceived service quality, and service quality satisfaction on the willingness to revisit. P.Z.B.’s gaps model of service quality is used as the theoretical...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/kupd8w |