The Research on the Effects of BenQ Corporation’s Sponsorship Benefits in University Basketball Association
碩士 === 大葉大學 === 運動事業管理學系 === 95 === The purpose of this study is to examine the relations between the factors of influencing sponsorship benefits and BenQ corporation’s sponsorship benefits from sponsoring University Basketball Association (UBA). I anticipate that the results can be helpful in enter...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/99093794394642029309 |