The Study on the Relationship of Tourists’ Motives and Satisfaction of the museum -- A case on Taiwan Historica

碩士 === 朝陽科技大學 === 休閒事業管理系碩士班 === 95 === The service that museum offers is to satisfy visitors with it’s quality. Visitors'' motives influence their perception of service quality and satisfaction, also, service quality influences satisfaction. The main purposes of this study are to research...

Full description

Bibliographic Details
Main Authors: Yung-yu Chen, 陳永裕
Other Authors: Jui-Yuan Chu   
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/25176409936395155147