The evaluation model of external and internal customer’s satisfactions base on the customer’s relationship management – An illustration of chain hotel in Taiwan
碩士 === 中華大學 === 科技管理學系(所) === 95 === The international community has identified the 21st century as a time for both tourism and high-tech industries. World Travel & Tourism Council (WTTC: 2002) forecasted a tremendous growth in leisure travel which would boost the global travel expenditures from...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/72567084187679905351 |