Adult English-learning Institutes—Responsiveness to the Needs of Customers Through Competitive Advantages—Case Study on Two Institutes as an Example
碩士 === 國立雲林科技大學 === 應用外語系碩士班 === 94 === In two case studies, the research investigates the needs of adult customers in the Adult English-learning Institutes (AELIs), factors in customer’s decision-making process and the gap between the service received and service expected by customers. Last, the st...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/35418348231704545451 |